Borah AI brand

#262626

Used for primary text, headings, and high-contrast UI elements. Provides strong readability against light backgrounds without the harshness of pure black.

#1b1c32

Used for dark mode backgrounds, high-contrast surfaces, and anchoring elements that need more depth than Charcoal. Pairs naturally with the Iris family for cohesive light and dark treatments.

#4c4e73

The core brand color. Used for primary actions, active states, and key navigation elements. Its deep, muted tone conveys stability and confidence.

#6e70a6

A softer companion to Iris. Used for secondary buttons, hover states, icons, and supporting UI elements where Iris would feel too heavy.

#6b8f71

Used sparingly to reinforce moments of connection — outdoor lifestyle imagery, nature-themed iconography, and subtle accents that ground the palette in the physical world.

#a0a4f2

Used sparingly to highlight interactive elements, badges, links, or moments of emphasis. Its lighter, brighter tone draws the eye without overwhelming the palette.

#f2f2f2

Used for page backgrounds, surface fills, and subtle section dividers. Offers a soft, neutral foundation that reduces glare while maintaining a clean, open feel.